Operating insights
The Playconomix Playbook
Practical field notes on product, sourcing, supply chain, community, leadership, and building companies that can handle their next stage.
AI can do some incredible shit. It can also help you execute a terrible process faster, at greater scale, with fewer humans noticing until the customer is furious.
Founders keep as...
Let’s kill one of the dumbest ideas in modern business: holding people accountable does not ruin culture. Avoiding hard conversations ruins culture.
I’ve watched good companies tie...
Most brands treat events like expensive photo opportunities. Build booth. Hand out swag. Scan badges. Post a recap claiming the energy was “incredible.” Fly home with sore feet and...
Events can burn cash or build a market. The difference is whether the event has a job.
Grant programs can lower the cost of bringing people together, but the money is not the strate...
Community is not an audience with matching T-shirts.
A real brand community gives people a reason to gather, a role to play, and a story they want to carry forward. That creates gro...
Tariffs are not a sourcing problem. They are a business-model stress test.
The companies that get hurt most are usually the ones that discover their landed economics after the polic...
People keep predicting the death of physical play. People keep being wrong.
Board games and outdoor toys win because they create something screens are terrible at replacing: shared ...
Big retailers do not kill opportunity. Lazy positioning does.
Decathlon’s growth in India is a useful case study in what happens when accessibility, localization, private-label econ...
